Meet the Author

  • Charlotte Mill
  • Sales and Marketing Manager

Charlotte is the Sales and Marketing Manager at Lab. Her background is primarily in Marketing after completing her degree in 2015, the IDM Digital / Direct Marketing award as well as the Google Squared Digital Marketing Qualification on a full scholarship. In her spare time, she has an active lifestyle blog which mainly revolves around food and her Cocker Spaniel, Tia. Catch up with Charlotte on Twitter, @CharlotteMill_.


Takeaways

  • Magento provides a complete eCommerce solution for brands of pretty much any size.

  • Moving onto Magento 2 has numerous benefits - both technical and sales related.

Everything Magento with Branko Ajzele


15 March 2017
Thought Leadership
2 mins

Branko is Lab’s leading Magento certified developer, as well as the author of Magento 2: A Developers Guide (2016). We thought we’d grab our Magento Expert for a couple of minutes to ask him a few questions about the ecommerce platform…


 

Why should ecommerce brands choose Magento as a platform?

Branko: Magento provides a complete eCommerce solution for brands of pretty much any size. The modular nature of the platform allows it to grow and adapt as your business grows and changes. The surrounding ecosystems, with enterprise level support, a rich extension marketplace, detailed documentation and established developer certification program give a level of trust unlike any other platform currently available. 

What are the benefits of moving from Magento 1 to Magento 2?

Branko: Moving onto Magento 2 has numerous benefits - both technical and sales related. The all-new architecture of Magento 2 allows even greater modularity, with impressive out of the box support for numerous technologies ranging from Elasticsearch, Varnish, Redis, Memcached and others. Sales wise, the Magento 2 platform provides numerous features dedicated to creating a more enjoyable customer experience across storefronts. 


Takeaways

  • Magento provides a complete eCommerce solution for brands of pretty much any size.

  • Moving onto Magento 2 has numerous benefits - both technical and sales related.


Meet the Author

  • Charlotte Mill
  • Sales and Marketing Manager

Charlotte is the Sales and Marketing Manager at Lab. Her background is primarily in Marketing after completing her degree in 2015, the IDM Digital / Direct Marketing award as well as the Google Squared Digital Marketing Qualification on a full scholarship. In her spare time, she has an active lifestyle blog which mainly revolves around food and her Cocker Spaniel, Tia. Catch up with Charlotte on Twitter, @CharlotteMill_.