The Limitless Event
In recent years, the intimacy and relevancy between brands and potential customers has been supercharged by technology. However, in this algorithmic, digital landscape are we losing the ability to deeply empathise with the most complex system of all, the human psyche? Neuromarketing and behavioural economics are popular emerging fields of study for businesses and brands, so why are so few people using them?
Understanding the fusion of human behaviour and technology is a superpower that you can benefit from immediately. Limitless is the interactive event that will catapult the performance of your brand in 2019 and beyond.
What you’ll learn:
- Personality test Learn why you do the things you do and what influences your decision
- Tangible framework A take-home approach for speed empathising with your customers
- List of neuro principles To apply to creative campaigns and your website
- List of nudges 10 easy to implement nudges that can form your multi-variate testing of ads
- Every touchpoint How this all comes together from first touch to conversion and beyond
- How to apply the theory Online, offline, above, below and through the line (the line is the least important element!)
- Future of AI A glimpse into the future – the social and business impact of AI
Who this event is for:
- Senior marketers looking to develop tools to harness human behaviour into their campaigns
- Tech enthusiasts interested in the avant garde of digital innovation
- People who are skeptical or curious about the practical benefits of neuromarketing