We collaborated with rapidly growing cosmetics company TAM Beauty to help improve the performance marketing of its multiple cosmetics brands.
After the successful launch of TAM's Makeup Revolution brand on Magento Enterprise, we continued to work together on an expansion project for the beauty company’s multiple brands. We launched new sites for key overseas markets supported by strong blogger networks, as well as creating an extensive online advertising campaign across multiple channels such as Google search, Google shopping, Bing, Facebook and Display. As a result, TAM Beauty’s brands are now approaching one million social followers and they have plans to launch additional brands.
The performance marketing strategy we created for TAM Beauty had impressive results across the board. As well as increasing traffic to the site, transactions and overall revenue were dramatically boosted.
Increase in traffic
Increase in revenue
Increase in ROI
Increase in transactions