Digital Product Design & Development Agency

When you launch a new digital product, you create a new customer experience. That’s why understanding how your audience will interact with a new product or an additional feature is the key to successful digital product design. At LAB, we help our partners create digital experiences through behavioural science-backed digital product design services. Our approach is always practical and commercial, yet highly technical and future-focused. We build digital product solutions to scale, to work with the future, to delight your users and to deliver on your vision. 

AN INSIGHT DRIVEN DIGITAL PRODUCT DESIGN AGENCY

Digital products should centre on a user-led experience, ensuring that every interaction feels intuitive, relevant, and engaging. What makes LAB digital products different? We harness the power of behavioural science insights to understand the motivations and needs driving user behaviour. By combining these insights with creative, impactful ideas, we craft digital products that don't just look great but also resonate deeply with users. This approach ensures products that are not only efficient and functional but also engaging and memorable, fostering stronger connections between you and your audience. 

OUR TALENT

It's hard to get access to top digital talent, so we have taken the time to assemble a brilliant team of thinkers, planners, researchers, designers, and makers to help our clients make their digital ambitions a reality. As part of the Human First Collective, we work alongside Reflect Digital to amplify our client's projects with behavioural science. As a leading digital product design agency our ethos is to deliver flexibility as a strategy, meaning flexible teams, building flexible technology and never wasting your time or money.

Our digital product development agency team includes:

  • Strategists to set a vision and create new ideas and innovations on the journey

  • Highly trained business analysts that will truly understand the goals of your organisation and project

  • Digital producers & product owners to see the process all the way through to a successful launch and beyond

  • Project managers to ensure brilliant communications and governance on all projects that we work on

  • Researches to deep dive into your users and truly understand what they want

  • Designers to create prototypes and implement market-leading user experiences.

  • Architects to plan the technology strategy and design the backbone, while giving clear direction to the development team

  • Developers who work across multiple stacks and are highly skilled and efficient.

  • Infrastructure experts to plan, configure and deliver reliability to your solution in any circumstance.

  • Support staff to ensure that you have what you need whenever you need it.

And a plethora of other team members to ensure that your experience of working with us means that we become partners.

OUR DIGITAL PRODUCT DESIGN SERVICES

FREQUENTLY ASKED QUESTIONS

What digital products and experiences do we help create?

Digital products include any online tools, platforms, or experiences crafted to connect with users and fulfil specific needs through seamless digital interaction. As a leading digital product development agency, we partner with ambitious clients to develop a range of digital products, from websites and mobile apps to e-commerce platforms and IOT solutions - all backed by valuable research to deliver intuitive, engaging experiences and real value.

What three things should a digital product do well?

Inspire, engage, connect. A well-designed digital product should do more than just function; it should inspire curiosity and interest, engage users through intuitive and enjoyable interactions, and connect on a deeper level by addressing user needs and creating a memorable experience. These elements together ensure that a digital product resonates with its audience, encouraging return visits and fostering brand loyalty.

What role does behavioural science-backed research play in digital product development?

It’s easy to get distracted by down in personal preferences, assumptions and biases and stakeholder feedback. The bottom line is that your digital product will be used by humans and serves a real-world purpose and use case. 

This is why behavioural science-backed research is essential in crafting digital products that resonate on a human level. By understanding the psychological drivers behind user actions, we can design products that anticipate needs, reduce friction, and enhance engagement. This research informs everything from navigation structure to visual cues, ensuring that each element is purposeful and aligned with user behaviour. Ultimately, behavioural science allows us to create products that don’t just meet functional requirements but foster deeper, more meaningful connections with users.

Looking to create digital experiences that inspire, engage, and connect? Let’s bring your vision to life with human-centred design and behavioural science insights.

Get in touch today to start building digital products your audience will love!